What is your data used for? Gaining trust with a Data Dial

Thanks to the daily cautionary tales we read in the media, the average person knows plenty about what can go wrong when data is misused.

Most organisations want and need to do more with personal data. 

But first, they need to win the trust of their communities. Lack of trust will eventually bring efforts to harness the value in data to a grinding halt.

Read more here. (external link)

 

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